Social Media Marketing That Delivered Business Growth for a Trading Company

Built brand authority from scratch and significantly increased investor registrations through targeted social media marketing strategy for a trading company.

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Project Overview

The client had recently launched their trading business and wanted to grow online by increasing broker account registrations. With no social media presence and many strong competitors already in the market, they needed a fresh and effective social media marketing strategy. Our goal was to increase brand visibility, attract potential investors, and drive them to open accounts through social media.

We began by analyzing competitor strategies and identifying key gaps in the client’s current positioning. Then, we developed a tailored content calendar focused on financial tips, market trends, and trust-building campaigns. Paid campaigns were crafted to target aspiring traders and first-time investors, while organic posts emphasized credibility and ease of account setup. Regular performance tracking helped optimize engagement and drive consistent lead generation.

Business Challenges

Before we could start promoting the business, we had to understand the main problems stopping it from growing. These challenges helped us plan the right strategy.

The client had no followers or activity on any social media platform.
There were already many authorized brokers in the market offering similar services.
It was hard to gain trust from new users without any online presence.
There was no content, no clear brand message, and no digital marketing plan.

The Solution

Once the pain points were clear, our team developed a strategic plan combining insight-led research and creativity. The goal was to not just compete, but to stand out and convert.

In-Depth Business & Competitor Analysis

We analyzed the online presence, content trends, and audience engagement tactics of leading players. This helped craft a differentiated voice and identify content opportunities.

Tailored Social Media Strategy

Built a content calendar with a mix of educational posts, platform-specific creatives, and engagement hooks targeted toward beginner and intermediate investors.

Campaign-Driven Growth Approach

We ran conversion-focused campaigns that promoted account benefits, featured user journeys, and highlighted value propositions through high-performing ad creatives.

The Result

Our strategy delivered consistent traction, built investor interest, and turned an unknown trading profile into an active and trusted lead-generation channel.

Boosted Website Traffic

A strong blend of organic and paid tactics drove qualified traffic consistently over weeks.

Increase in Authorized Account Registrations

Strategic campaign messaging led to a spike in verified account openings.

Lead Generation Uplift

The brand started receiving regular inbound leads, expanding reach within the investor community.

What Our Clients are Saying

I partnered with TechAvidus for social media marketing for my business. Their team did a great job in boosting online registrations for my brokerage account through effective campaigns and consistent efforts. I'm satisfied with their performance and would recommend their services to others looking to grow digitally.

Bhagvati

Angel One Authorised Channel Partner